Louisiana reports $380 million sports betting revenue in January
The Louisiana Gaming Control Board reported sportsbook revenue of $380 million in January, up 11% year-on-year to $382.9 million
Operators collected $27.1 million in gross revenue, up 49.3% from last year. That lagged slightly behind the 52.3% increase in handle to $234.5 million as wagering for the calendar year surpassed $2 billion. Wagering rose 27.1% from July, with revenue up only 8.1% as August’s hold was two percentage points lower.
It was the seventh time this year the hold topped 11%, but August’s win rate was still more than one full percentage point behind the 12.7% win rate for 2024.
The state was eligible to tax $25.4 million in adjusted gross revenue, redirecting $3.7 million of that amount into its coffers. Operators claimed more than $1.6 million in promotional deductions, up 45.7% from 12 months prior. The $32.7 million outlay among all sportsbooks this year is more than the $32.6 million in bonuses and credits for all of 2024.