The Dutch Gaming Authority (Ksa) is going to take a tougher approach to gambling influencers and has imposed a first penalty payment order on influencer LeftlanePapi.

The number of reports of influencers who post images of how they gamble illegally on various social media platforms has been increasing recently. The Ksa takes these reports very seriously, because these influencers appeal to a (very) young target group with their activities. If influencers do not remove their content within 48 hours after a warning from the Ksa, sanctions will be imposed.

The YouTube channel LeftlanePapi showed videos with live streams of online gambling from illegal providers. The illegal providers were also actively advertised by encouraging viewers to play there as well. The Ksa subsequently issued a warning to the influencer. Because the content in question was not removed after the warning and new streams were made, the Ksa is now imposing a penalty payment order.

Existing content must therefore be removed and no new advertising may be made. Should this happen, the influencer will receive a penalty of €25,000 per violation, with a maximum of €75,000. With its new approach, the Ksa is opting for a two-track policy. After establishing a violation, influencers will receive a message that they must stop their activities within 48 hours and that illegal content must be removed.

If the influencer does not do so, the Ksa will approach the social media platform so that the harmful content is removed in any case. The influencer will be given a penalty under penalty, as was also the case with Leftlanepapi. The Ksa has now warned several influencers.