Marketing

Prediction markets like Kalshi and Polymarket have made significant waves in the sports scene over the past year, but the...

Fanatics Sportsbook is betting on Kendall Jenner with the launch of its first-ever Big Game commercial and Jenner’s first Big...

Soccer United Marketing (SUM), the commercial arm of Major League Soccer (MLS), have announced a new multi-year partnership with Polymarket,...

ComeOn Group, a leading international iGaming operator, announced the launch of its most ambitious marketing campaign to date in the...

BetMGM, a leading sports betting and iGaming operator, announced today that the company is now an Official Sports Betting Partner...

Betsson, the leading global sports betting operator with a long-standing commitment to padel, has been announced as the title sponsor...

Bryson DeChambeau has penned an endorsement deal with Kalshi, becoming the first athlete to sign with a prediction market platform....

PrizePicks, the leading sports entertainment operator in North America, is taking aim at ad fatigue this football postseason with a...

Polymarket announced today that it has been named the official prediction market partner of NHL team the New York Rangers. ...

Kalshi, the first federally regulated prediction market exchange, and the Chicago Blackhawks today announced a first-of-its-kind brand partnership. The collaboration...