Marketing

Fanatics sign wide-ranging sponsorship deal with AT&T

Today, world-class connectivity company AT&T and global sports platform Fanatics announced an exclusive multi-year partnership, naming AT&T the “Official Connectivity...

Marketing
Superbet secures Greek football sponsorship deals

Superbet, the leader of the tech & entertainment industry in Romania and one of the largest companies in the field...

Marketing
FIFA brings in first-ever prediction markets partner for World Cup

Last week, FIFA announced a multi-year deal naming ADI Predictstreet its first official partner in the prediction market category, with...

Marketing
PrizePicks named an official daily fantasy partner of the NBA

The National Basketball Association (NBA) and PrizePicks, a leading sports entertainment operator in North America, today announced a multi-year partnership, making...

Marketing
LALIGA North America strike multi-year partnership with Polymarket

LALIGA North America announced today a multi-year partnership with Polymarket, the world’s largest prediction market, becoming the first European soccer...

Marketing
Tipico partners Malta Football Association

Multinational Tipico Group, the leading sports betting and online gaming provider in Germany and Austria and one of Malta’s most...

Marketing
World Series of Poker returns to ESPN

ESPN and the World Series of Poker announced a multiyear agreement to bring the competition back to the media outlet’s...

Marketing
Allwyn extends official partnership with Formula 1

Formula 1® and Allwyn have today announced the extension of their Official Partnership, with the leading lottery-led entertainment company signing a new multi-year agreement...

Marketing
Flamengo and Betano transform the ‘weight of the jersey’ into an unprecedented fan experience

Flamengo and Betano, the main sponsor of the Rio de Janeiro team, are promoting a special activation with fans this...

Marketing
Fanatics rolls out new ad campaign “The House Always Rewards”

Meet Fran: the one person at Fanatics Casino who can’t stand how rewarding it is. Fanatics Casino unveils “The House...

Marketing