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Marketing

DraftKings sign sponsorship deal with Premier Lacrosse League

DraftKings strikes new partnership with the Premier Lacrosse League. As part of the deal, DraftKings has received the exclusive designation...

Marketing
Tabcorp partnership brings MLB action and experiences to Australia

Tabcorp has signed a new international partnership with Major League Baseball to bring exclusive MLB programming and experiences to Australian...

Marketing
KOK Sports become Real Madrid’s new regional sponsor in Asia

For the next three seasons, the two organisations will develop unique content for madridista fans based on the Asian continent....

Marketing
Spain ban gambling advertising from shirt sponsorships

Gambling companies inside Spanish football stadiums or on shirts will no longer be permitted. The move is one of the...

Marketing
Denver Broncos sign partnership with BetMGM

After having previously announced deals with FanDuel and Betfred, The Denver Broncos and BetMGM have entered into a multi-year agreement. As an official...

Marketing
FanDuel and Pat McAfee team up for sports media personality partnership

FanDuel Group and Pat McAfee Inc. announced a broader extension of their relationship, designating FanDuel the full category exclusive sports...

Marketing
GambleAware launches two new safer gambling ad campaigns

GambleAware has launched a new burst of activity for its Safer Gambling Campaigns. With the return of football, the charity...

Marketing
Former Aussie cricket International signs up as ambassador for Sportsbet.io

Aussie cricket legend Brett Lee, one of the fastest bowlers of all time, has signed for Sportsbet.io, acting as a...

Marketing
PointsBet Partners Up With Detroit Tigers

The Detroit Tigers have entered into a multi-year partnership with PointsBet, a premier global sportsbook operator, to enhance fan engagement...

Marketing
Cricket South Africa signs three-year sponsorship deal with Betway

Cricket South Africa is delighted to welcome yet another global brand giant and leading provider of first-class online entertainment, Betway...

Marketing