Marketing

Svenska Spel and the Swedish Football Association strengthen the collaboration to continue developing the Swedish Cup for both men and...

PointsBet and the Women’s National Basketball Association (WNBA) announced a new partnership making PointsBet an Authorized Gaming Operator of the...

Betsson has signed a main sponsorship agreement with the Norwegian Toppserie club, Avaldsnes IL. The sponsorship is another step in...

The Baltimore Ravens and BetMGM have announced a multi-year partnership with BetMGM becoming the Ravens’ first Official Gaming Partner. The...

McLaren Racing has entered a new multi-year partnership with leading sports betting and entertainment group Entain, which will see the...

LiveScore have signed Cristiano Ronaldo as its Official Global Brand Ambassador. The groundbreaking deal will see the world’s most famous...

Betway and the National Hockey League have signed a new multiyear U.S. partnership, naming Betway an Official Sports Betting Partner...

Dafabet will title sponsor this year’s World Pool Masters, which will take place at Europa Sports Park, Gibraltar from May...

Rugby League World Cup 2021 and The National Lottery have announced an historic partnership that further enhances the tournament’s vision...

The LPGA has signed a multi-year agreement with BetMGM, to become an Official Betting Operator and Partner of the LPGA...