Posts From: October 2024

BoyleSports launch World Grand Prix Charity Challenge

BoyleSports, Ireland’s largest independently owned bookmaker and sponsor of the PDC’s World Grand Prix, has launched an exciting charity initiative for this year’s unique double-start tournament. The “D20 for £20”...

Marketing
Gambling adverts triple in Premier League opening weekend

Gambling adverts nearly trebled during the opening weekend of the Premier League season ahead of an upcoming ban on betting sponsorships on team shirts. The spike in the number of betting...

Marketing
888AFRICA named betting partner of Benfica for Mozambique and Angola

888AFRICA, the leading Africa-focused betting and gaming business part-owned by evoke plc and which operates the 888bets and BetLion brands in Africa, is delighted to announce an agreement with S.L....

Marketing
Underdog Fantasy launches new ad featuring Tyrese Maxey

Tyrese Maxey signed a five-year, $204 million extension with the Philadelphia 76ers this summer, making sure he and his family will not have to worry about money for quite some time. Still,...

Marketing
TotoGaming agrees new sponsorship deal with Romania’s CFR Cluj

TotoGaming, which entered the Romanian market in January 2024, has announced a partnership with CFR Cluj, the eight-time Romanian football champions. This agreement will span two competitive seasons, starting with...

Marketing
Labour MP pushes for Channel 4 to ban gambling adverts

Public broadcaster Channel 4 is facing pressure from Labour MP Alex Sobel to stop airing betting companies’ ads across its platforms as the government ponders an outright ban. Making the...

Marketing
CopyBet named title sponsor of November Ascot Racing Weekend

The sponsorship is CopyBet’s first such foray into racing and will see the innovative betting brand sponsor three races on each day. On the Saturday, in addition to the two...

Marketing
Virgin Bet returns as Ayr Racecourse sponsor

Ayr Racecourse is excited to announce that Virgin Bet will be returning title sponsor and partner of the Gold Cup Festival, running from 19th – 21st September. In addition to Virgin Bet,...

Marketing
Boylesports to sponsor Munster National at Greenmount Park

BoyleSports and Limerick Racecourse has announced a new partnership which will see the bookmaker become sponsor of the prestigious Munster National at Greenmount Park. Under the new five-year agreement, BoyleSports...

Marketing
Ladbrokes launch latest TV campaign ‘The Gaffer of all Accas’,

Leading bookmaker Ladbrokes announces the launch of its latest TV campaign, ‘The Gaffer of all Accas’, the first to be written and produced entirely by Entain Creative, the new in-house...

Marketing