Posts From: April 2026

PrizePicks seal partnership with Arrow McLaren

The Arrow McLaren IndyCar Team and PrizePicks, the leading sports entertainment operator in North America, have announced a multi-faceted partnership making PrizePicks an Official Partner of the Indianapolis-based race team. ...

Marketing
Tipico named official partner of Holstein Kiel

Tipico Casino operated by Tipico Karlsruhe, and the second-division football club Holstein Kiel are entering into a partnership. The collaboration represents a long-term and reliable partnership between two strong brands....

Marketing
F1 announces FanDuel as new Official Betting Operator in multi-year deal

Formula 1® has announced FanDuel as its latest Official Betting Operator. The partnership marks the first time Formula 1 will partner with a betting operator in the United States as...

Marketing
Betano signs regional betting partnership with Argentine National Football Team

Betano is an Official Regional Sponsor of the Argentine National Football Team, further highlighting its commitment to supporting Argentine sport. The sponsorship agreement comes at a time of increased global...

Marketing
FanDuel named as Toronto Tempo’s first sportsbook partner

FanDuel, North America’s #1 Sportsbook and Casino announces a new partnership with the Toronto Tempo becoming the first official iGaming partner.  This multi-year agreement brings together two brands committed to expanding women’s...

Marketing
BetVictor unveils its ‘For All Your Favourite Things’ campaign with Barn Door Studios

BVGroup’s flagship brand, BetVictor, has launched brand campaign, ‘For All Your Favourite Things’, celebrating the uncomplicated thrill of sport and betting, and reinforcing the brand’s role as a trusted companion...

Marketing
Norsk Tipping and Norsk Top Hockey sign new sponsorship deal

Norsk Tipping has agreed with Norsk Top Hockey on a four-year league agreement. Furthermore, there is an agreement to continue the collaboration with the Norwegian Ice Hockey Association for the...

Marketing
Polymarket named main sponsor of Lazio

Lazio have confirmed Polymarket as their new main shirt sponsor on a multi-year agreement, the club said in a statement. The partnership takes effect from Saturday’s match against Napoli and...

Marketing
Betway returns to racing with new Jockey Club partnership

Super Group are delighted to announce a new Betway partnership with The Jockey Club, which will see the bookmaker sponsor 16 racedays across Newmarket, Haydock Park, and Market Rasen during...

Marketing
Fanatics sign wide-ranging sponsorship deal with AT&T

Today, world-class connectivity company AT&T and global sports platform Fanatics announced an exclusive multi-year partnership, naming AT&T the “Official Connectivity Provider of the Fan.” Through this wide-ranging partnership, AT&T and...

Marketing