Posts From: June 2026

Fortuna named sponsor of BOLL FIM Speedway World Cup

Fortuna is proud to announce its sponsorship of the 2026 BOLL FIM Speedway World Cup – Warsaw, with the much-anticipated final set to take place on August 29th at the...

Marketing
Forsman & Bodenfors to lead Allwyn brand strategy

UK National Lottery contact holder Allwyn has chosen Stagwell’s Forsman & Bodenfors to handle its global creative account. The UK creative account remains with VCCP. Group chief brand officer Tatiana...

Marketing
Kalshi partners with Blazers Media Network for 2026 summer of soccer

Kalshi and Men in Blazers Media Network have teamed up to bring fans a new way to experience the 2026 summer of soccer. Men in Blazers is launching “Night Cup”...

Marketing
Midnite agree sponsorship deal with podcast The Good, The Bad & The Football

The Good, The Bad & The Football stars former Manchester United and England midfielders Paul Scholes and Nicky Butt, alongside presenter and comedian Paddy McGuinness. Launched in September 2025, the...

Marketing
Allwyn launches ‘One Ticket, Two Chances to Win’ Lotto Campaign

Allwyn, operator of The National Lottery, today unveils a new, large-scale integrated summer marketing campaign to support the launch of new Lotto, a refreshed take on one of the UK’s...

Marketing
Timothée Chalamet joins Kalshi as brand face

Kalshi’s new ad with Timothée Chalamet aren’t out to persuade they just want to make you curious. The prediction market and sports betting platform on Thursday rolled out three spots...

Marketing
Betano launches World Cup advert “Believing Makes it Real”

Betano, Kaizen Gaming’s premium online betting and gaming brand, is turning to gaming culture to dramatize the emotional pull of football fandom in its latest international campaign for the 2026 FIFA World...

Marketing
PrizePicks named presenting partner of sports network HMA

HMA, the commercial engine behind the largest sports network on YouTube, today announced a landmark partnership with PrizePicks, the leading sports entertainment operator in the United States. PrizePicks will serve...

Marketing
Midnite scores front-of-shirt sponsorship with Wolves

Wolves have agreed a deal with Midnite which will see the UK based sports betting brand become the club’s new principal and front of shirt partner for the 26/27 season. ...

Marketing
New York Racing signs sponsorship deal with Fanatics Betting and Gaming

New York Racing Team announced a partnership with Fanatics Betting and Gaming to become the primary sponsor of the team’s No. 44 Chevrolet, driven by star driver J.J. Yeley for...

Marketing