Superbet pens front-of-shirt sponsorship deal with America-RJ

Marketing

America is now SUPER. The seven-time champion from Rio closed a partnership with Superbet for Series A2 of the State Championship. The bookmaker will occupy a place worthy of master sponsorship, on the chest of Mecão’s shirt.

The debut of the new uniform will be this Saturday (18), against Petrópolis, at the Giulite Coutinho stadium, for the opening of the second division.

With the support, the company aims to enhance the “second club” of every Carioca and, as a bonus, highlight the return of four-time champion Romário to football. “We are very happy with this partnership, as we want to climb higher and higher in the competitions. The colors of America and Superbet are now mixed to achieve great results”, says the number 11.

The partnership will unite two worlds: the centuries-old tradition of America and the recent arrival of Superbet in Brazil. The bookmaker already sponsors giant clubs such as São Paulo, Fluminense and now America. “We want to develop the entire football ecosystem. The partnership with America is the possibility of promoting the growth of a traditional club, in order to create better structures and more entertainment for the sport”, says Alexandre Fonseca, CEO of Superbet Brasil.

The arrival of Superbet shows the strength of the America brand and president Romário, who had already attracted the support of renowned companies, such as Inove Mais Benefícios, Athleta, Euro17 Crédito, Fecomércio RJ, go.bank, Iorb, Medicorp, Avanutri Recovery and Life.

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