Posts From: March 2025

Tipwin renews partnership with Bayer 04 Leverkusen

Football Bundesliga club Bayer 04 Leverkusen and sports betting provider Tipwin go into extra time. Both parties agreed to extend the existing Premium Partnership for another three years – the...

Marketing
Underdog Fantasy named official fantasy sports partner of Nations League

Fantasy sports Underdog has become the fantasy sports platform an official partner of the 2025 Concacaf Nations League Finals. Underdog will receive prominent brand visibility through in-venue signage and match...

Marketing
LeoVegas’ expekt brand named official betting partner of Lyngby Boldklub

LeoVegas Group’s sports betting brand in Denmark, expekt, is now the official betting partner of Lyngby Boldklub! This partnership will enhance expekt’s brand visibility and awareness through LED exposure and...

Marketing
DraftKings releases responsible gambling ad ‘The Gambler’

DraftKings’ latest responsible gaming campaign revolves around the lyrics to “The Gambler” — knowing when to hold ‘em, fold ‘em, walk away and run — just in time for March...

Marketing
Ladbrokes launches new Cheltenham Festival TV ad

Leading bookmaker Ladbrokes has announced the launch of its latest TV campaign, ‘A Racing Certainty’, ahead of the Cheltenham Festival. It’s the latest work to be written and produced by...

Marketing
Evoke selects Who Wot Why for William Hill Vegas account

Independent creative company Who Wot Why has been appointed agency of record for William Hill Vegas, which is part of leading betting and gaming company Evoke Group. Their brief is...

Marketing
BetMGM unveils first online TV ad featuring Jamie Foxx

BetMGM, a leading sports betting and iGaming operator, is premiering its first online casino commercial featuring company brand ambassador Jamie Foxx. Debuting March 4, the 30-second spot entitled “Vegas Lights”...

Marketing
Sky Bet debuts “G.O.A.T.” tv ad ahead of Cheltenham Festival

Sky Bet and Anomaly are proud to announce the launch of a bold new campaign and always-on racing platform for Cheltenham Festival, redefining the debate around the world’s greatest athlete....

Marketing
Ladbrokes adds Darren Gough as brand ambassador

Labrokes has announced the signing of former England and Yorkshire cricketer, and Strictly Come Dancing winner Darren Gough as its newest ambassador.   The former fast bowler and Barnsley FC fan...

Marketing
Super Group unveils F1 partnership with Williams Racing

Atlassian Williams Racing today announces a major multi-year partnership with Super Group Limited , the parent company of leading online sports betting and gaming business Betway and casino brand Jackpot...

Marketing