Posts From: November 2022

Entain pulls Australian sports sponsorships

Entain said its Ladbrokes and Neds brands would no longer appear on the shirts of sportspeople as part of a reduction in the group’s sponsorship of sport. “While we have...

Marketing
Celtic FC agrees betting partnership with William Hill

Celtic FC has announced that William Hill, one of the world’s leading sports betting brands, has become the club’s official in-stadium betting partner. The new partnership will see William Hill...

Marketing
Betfair “Prize Pinball Jackpot” by Pablo London

Betfair has launched its latest TV ad titled Prize Pinball Jackpot. The ad was shot and produced by Pablo London, and follows Betfair’s recent ‘Finger Ball’ campaign which launched ahead of...

Marketing
Robbie Keane joins Betway as official brand ambassador

Betway are delighted to announce the addition of Robbie Keane to our portfolio of ambassadors. The deal will see the ex-Premier League and international star provide insight to football fans with...

Marketing
Sevilla agrees regional deal with operator Khelraja

The partnership aims to tap into La Liga’s growing popularity in India and Southeast Asia by providing fans a chance to engage with Sevilla FC’s games online and win big...

Marketing
Vince Vaughn teams up with Caesars

Caesars Sportsbook & Casino announced the launch of actor Vince Vaughn as the face of Caesars iGaming and Casino platforms. Taking the reins as the Sultan of Slots and the Ruler of...

Marketing
Paddy Power pokes fun at UK government

Londoners were left doing a triple take after an unsual fleet of vans headed to the Houses of Parliament. And no, they weren’t removal trucks. The troop of vehicles poked...

Marketing
TonyBet nets partnership with the Latvian national handball team

The Latvian Handball Federation is pleased and grateful that TonyBet is supporting the Latvian men’s handball team. Latvian handball is currently undergoing changes that not only affect the recruitment of...

Marketing
BetUK agrees UK horse racing sponsorship

LeoVegas Group has announced an exclusive sponsorship deal with Arena Racing Company (ARC), the owners and operators of four of the six all-weather courses in the UK, and pioneers of...

Marketing
The Philadelphia 76ers extend betPARX sponsorship deal 

The Philadelphia 76ers announced an extension of their partnership with Greenwood Gaming, the parent company of Parx Casino and betPARX. This extended partnership designates Parx Casino and betPARX as Official...

Marketing