‘Where the Nation Plays’, is a new series of three TV adverts, which epitomise Ladbrokes’ brand proposition and the way it resonates with the UK. Whether it’s the person placing...
Gala Bingo has debuted its Bingo Like a Boss campaign, unveiling a new leading lady, Gloria, a gloriously sassy woman who slays life whilst casually playing bingo. The first of...
The Scottish Football Association are stepping up their search for a new Scottish Cup sponsor after William Hill confirmed it was ending a nine-year sponsorship. The bookmaker’s partnership with the...
D.C. United and Caesars Entertainment have announced a strategic partnership commencing at the beginning of the 2020 MLS Season. The partnership, the first-of-its-kind in MLS, will see the global casino-entertainment...
Everton Football Club will end its partnership agreement with SportPesa at the end of the current season. The gaming brand, which has been Everton’s main partner since 2017, has agreed...
The World’s largest independent bookmaker Betfred will be an official sponsor of the biggest fight of the year when Deontay Wilder takes on Tyson Fury on Saturday 22nd February. The...
DraftKings announces expanded partnerships with three National Basketball Association (NBA) franchises, making DraftKings an official partner of the Boston Celtics, Philadelphia 76ers, and Indiana Pacers. All three partnerships include the...
PointsBet and the National Basketball Association have announced a new multiyear partnership, making PointsBet an Authorized Sports Betting Operator of the NBA. The partnership marks PointsBet’s first with a professional...
NASCAR® and Penn Interactive have announced a new multi-year partnership that will make Penn National an authorized gaming operator of NASCAR in the United States. The partnership is Penn National’s...
DraftKings Inc. and the XFL announced a new partnership that makes DraftKings an Official Daily Fantasy Sports Partner and an Authorized Gaming Operator of the league. Over the course of...