Betfair has announced the launch of its new advertising campaign, starring brand ambassadors Ronaldo and Rivaldo. The initiative aims to introduce the new product available to the bookmaker’s customers, Safe...
The three-year agreement will see BoyleSports sponsor two races on the card on Saturday, May 17, which features eight World Pool races in collaboration with The Hong Kong Jockey Club....
The St. Louis Cardinals and bet365 announced today that they have entered into a multi-year marketing partnership that makes the leading sports betting brand the first-ever Official Mobile Sports Betting...
Football Bundesliga club Bayer 04 Leverkusen and sports betting provider Tipwin go into extra time. Both parties agreed to extend the existing Premium Partnership for another three years – the...
Fantasy sports Underdog has become the fantasy sports platform an official partner of the 2025 Concacaf Nations League Finals. Underdog will receive prominent brand visibility through in-venue signage and match...
LeoVegas Group’s sports betting brand in Denmark, expekt, is now the official betting partner of Lyngby Boldklub! This partnership will enhance expekt’s brand visibility and awareness through LED exposure and...
DraftKings’ latest responsible gaming campaign revolves around the lyrics to “The Gambler” — knowing when to hold ‘em, fold ‘em, walk away and run — just in time for March...
Leading bookmaker Ladbrokes has announced the launch of its latest TV campaign, ‘A Racing Certainty’, ahead of the Cheltenham Festival. It’s the latest work to be written and produced by...
Independent creative company Who Wot Why has been appointed agency of record for William Hill Vegas, which is part of leading betting and gaming company Evoke Group. Their brief is...
BetMGM, a leading sports betting and iGaming operator, is premiering its first online casino commercial featuring company brand ambassador Jamie Foxx. Debuting March 4, the 30-second spot entitled “Vegas Lights”...