Posts From: July 2019

Parimatch names Mike Tyson as latest brand ambassador

Parimatch has announced Mike Tyson as its latest brand ambassador. Tyson will be the second global brand ambassador of the Parimatch team and will represent the holding’s development into international...

Marketing
FC Barcelona adds 1XBET as a new global partner

FC Barcelona and 1XBET have signed a new sponsorship deal whereby the online betting company will become a new Global Partner of the Club for the next five seasons, through...

Marketing
Yobet debuts as Swansea City’s new front of shirt sponsor

YOBET will sit on the front of the first-team’s new home and away shirts for the duration of the upcoming Championship campaign. To further support the sponsorship, YOBET will feature prominently across all training...

Marketing
Svenska Spel sponsors the Swedish Ski Association

Svenska Spel and the Swedish Ski Association initiate a long-term cooperation that makes Svenska Spel a new presentation partner to the long-distance team.  The new seven-year agreement includes, among other...

Marketing
Norwich City announce record breaking partnership with Dafabet

Norwich City have announced a ‘record breaking’ deal with Dafabet to be their new principal club partner and main shirt sponsor ahead of the club’s return to the Premier League....

Marketing
bwin becomes Valencia Main Global Partner

Valencia CF and bwin have signed an agreement for the betting company to become the club’s main sponsor from July 1. bwin, a part of GVC Holdings, the largest sports...

Marketing
MLS Will Allow Gambling Sponsors for Jerseys and Stadium Rights

Major League Soccer unveiled sweeping changes to its commercial sponsorship guidelines Wednesday that allow its 24 clubs to secure jersey and stadium naming rights sponsorships with sports betting and liquor...

Marketing
Unibet is Club Brugge’s new shirt sponsor

As of this season Club Brugge chooses for Unibet as the new shirt sponsor. The professional market leader in sports betting, which differentiates itself in terms of responsible gambling, was...

Marketing
Marathon Bet will be the new sponsor of Sevilla FC

Sevilla FC is proud to announce a new two-season agreement with Marathonbet, which will see the betting house – leader in online betting become the new principal sponsor of the...

Marketing
32Red extend shirt sponsorship deal with Leeds United

Leeds United have announced a new two year extension to our existing sponsorship deal with 32Red, which will see the brand sit proudly on the front of our playing shirts...

Marketing