Marketing

Norwich City sign BK8 Sports as new principal club partner

Norwich City has announce BK8 Sports as the club’s new principal partner for the 2021-22 season. As part of the...

Marketing
NHL expands presence in Baltics with OlyBet partnership

Olympic Entertainment Group, OlyBet and the National Hockey League (NHL) announced a new partnership naming flagship betting brand OlyBet the...

Marketing
Betsson strike Copa América sponsorship deal

Betsson has signed an agreement with the South American Football Confederation, CONMEBOL, to be the official regional sponsor of CONMEBOL...

Marketing
NHL legend Wayne Gretzky joins BetMGM as brand ambassador

BetMGM has announced the signing of Wayne Gretzky, former National Hockey League (NHL) legend and four-time Stanley Cup champion, to a multi-year...

Marketing
Paddy Power unveils Euro 2020 ad campaign with Peter Crouch

Peter Crouch is back staring in the latest Paddy Power TV advert, which sees the former England striker show off his German...

Marketing
Ladbrokes launches Euro 2020 ad campaign

Ladbrokes has launched its Euro 2020 campaign to the beat of hundreds of live drummers. The campaign will roll out throughout...

Marketing
Svenska Spel extends partnership with Swedish Football Association

Svenska Spel and the Swedish Football Association strengthen the collaboration to continue developing the Swedish Cup for both men and...

Marketing
PointsBet named official gaming partner of WNBA

PointsBet and the Women’s National Basketball Association (WNBA) announced a new partnership making PointsBet an Authorized Gaming Operator of the...

Marketing
Betsson sponsors Norwegian women’s football club Avaldsnes IL

Betsson has signed a main sponsorship agreement with the Norwegian Toppserie club, Avaldsnes IL. The sponsorship is another step in...

Marketing
BetMGM becomes official gaming partner of The Baltimore Ravens

The Baltimore Ravens and BetMGM have announced a multi-year partnership with BetMGM becoming the Ravens’ first Official Gaming Partner. The...

Marketing