Posts From: May 2020

Betting in a world without sports

Q&A with Keith O’Loughlin, SVP Sportsbook at SG Digital. While traditional sports are taking a break, virtuals and eSports are taking a leap forward. How is SG Digital positioned to...

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Levelling the playing field

Margarita Malysheva, Marketing Director at Mascot Gaming, says that online gambling operators should look to partner with start-up game studios to ensure their lobbies remain stocked during the coming months....

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Sportsbooks need to develop esports

Q&A with Simon Noy, Head of Trading at Kambi. Is there demand for eSports betting? Interest in eSports has grown consistently over the last few years. What was at one...

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New bets emerge now that sports are off the table

Q&A with Betinvest COO, Max Dubossarsky. How has your focus changed over the last few years? What key changes have you noticed in people’s playing habits in recent times? In...

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Responsible Gaming as a Supplier

Only four months into 2020 and it is already one for the books being a year to remember. For the iGaming industry, it all started with a bang at ICE...

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DraftKings Continues to Innovate During Covid-19

5 Star sat down with DraftKing’s head of sports book Johnny Avello to discuss how one of America’s biggest operators is dealing with coronavirus. COVID-19 is having a severe impact...

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SBTech’s James Coxon on the eSports and virtual betting boom

James Coxon, SBTech’s Vice President Commercial chats to 5 Star about how the company is helping operators in the boom of eSports and virtual betting during the COVID-19 pandemic. Can...

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Agile Marketing in times of COVID-19

Martina Filipovic, Senior Marketing Specialist, sharing her thoughts on importance of marketing agility in times of COVID-19. Unlike the financial crisis of 2008 when most B2Bs have played intact and...

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Helio Gaming collaborates with Spinmatic to launch unique game Spinalott

Malta based lottery games provider Helio Gaming recently struck a new partnership deal with Spinmatic Entertainment for the launch of new game Spinalott. Keith Galea CEO tells us more. Helio...

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The new dawn of esports betting

In the absence of sports, esports betting is taking the big leap. Starting from being the industry’s undervalued vertical, esports betting went straight at the forefront of the industry in...

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