Posts From: August 2018

Bwin “It all starts here”

Bwin’s first casino marketing campaign continues its aim to break away from conventional gaming advertising. The ad by BBH Sport takes viewers into the world of a Bwin casino, but...

Marketing
Unibet extend Champion Hurdle sponsorship

Unibet has extended its sponsorship of the Champion Hurdle at Cheltenham until 2023. As part of the significant five-year deal, Unibet is also continuing to back the Unibet Road to...

Marketing
Betfair signs global betting partnership with Sevilla FC

Sevilla FC have announced an agreement with Betfair – the UK’s biggest betting company – for the Club’s new official betting partnership for the next two seasons. Betfair’s logo will...

Marketing
Anthony Joshua becomes William Hill global brand ambassador

The sporting icon has signed an initial one-year deal with the bookmaker and will feature in the company’s exciting new integrated advertising campaigns over the next twelve months – and...

Marketing
Celtic agree ‘biggest ever’ sponsorship deal with Dafabet

Celtic Football Club, are delighted to announce the agreement of a new record sponsorship deal with Dafabet which will see the partnership with the club run for the next seven...

Marketing
Ten La Liga clubs to sign deals with Bet365

bet365 has been a long-term sponsor of Sky Sports’ coverage of Spanish football. Now the betting company has drastically stepped up its connections with La Liga – by signing agreements...

Marketing
SBOBET partners with Borussia Dortmund

SBOBET and Borussia Dortmund (BVB) have agreed to a two-year agreement, making the Celton Manx-operated sportsbook the German club’s official betting partner in Asia. In a landmark deal for the...

Marketing
XTiP sports betting becomes gold sponsor of the handball club Rhein Vikings

Numerous professional clubs from the state capital will benefit from the new partnership between the Gauselmann Group and the sports city Düsseldorf, as well as the handball club Rhein Vikings:...

Marketing
UFC names Parimatch as official betting and wagering partner

UFC®, the world’s premier mixed martial arts organization, and international betting company Parimatch have announced a new, multi-year partnership that establishes Parimatch as the “Official Betting and Wagering Partner of...

Marketing
12BET announced as YONEX All England official betting partner

Badminton England announces 12BET as a Partner of the YONEX All England Open Badminton Championships. Badminton England, the award winning national governing body for badminton, is delighted to announce a...

Marketing