Posts From: August 2020

Paddy Power launch missing people campaign

Paddy Power have launched a new campaign to help find missing people by filling a stand at Motherwell’s ground with blank silhouettes. Someone is reported as missing every 90 seconds...

Marketing
PointsBet becomes official sports partner of NBA’s Indiana Pacers

The Indiana Pacers and PointsBet have signed multiyear partnership, making PointsBet an official sports gaming partner of the team. As part of the agreement, PointsBet branding will be displayed along...

Marketing
BetMGM signs with PGA TOUR as an Official Betting Operator

The PGA TOUR and BetMGM have signed a multi-year content and marketing relationship to become an Official Betting Operator of the PGA TOUR. By joining the TOUR’s Official Betting Operator...

Marketing
Crystal Palace announce new sponsorship deal with W88

Crystal Palace F.C. has today announced a sponsorship deal with leading global online gaming brand, W88, who will become the club’s new shirt sponsor for the 2020/21 season. The W88 logo...

Marketing
Betfred unveils new TV advertising campaign

Betfred is launching an advertising campaign for new numbers game, The Nifty Fifty. Created by Zut, the advert takes the viewer back to the 1950’s, with an adapted version of...

Marketing
DraftKings becomes PGA TOUR’s first Official Betting

The PGA TOUR and DraftKings have announced an expansion of their multi-year content and marketing relationship that now designates DraftKings as the first “Official Betting Operator of the PGA TOUR.”...

Marketing
Betfred extends British Masters title sponsorship

Betfred has agreed a new two year extension as title sponsor of the European Tour’s Betfred British Masters following the conclusion of this year’s tournament at Close House. The UK...

Marketing
UD Ibiza and Betsson seal sponsorship deal

UD Ibiza and Betsson have reached a sponsorship agreement. The logo of the Swedish online gaming giant will appear on the sleeve of the light blue shirt next Saturday, when...

Marketing
DraftKings sign sponsorship deal with Premier Lacrosse League

DraftKings strikes new partnership with the Premier Lacrosse League. As part of the deal, DraftKings has received the exclusive designation of Official Sports Betting Partner of the Premier Lacrosse League...

Marketing
Tabcorp partnership brings MLB action and experiences to Australia

Tabcorp has signed a new international partnership with Major League Baseball to bring exclusive MLB programming and experiences to Australian fans in TAB venues and via the TAB app and...

Marketing