Posts From: February 2019

Conor McGregor Unveils New Parimatch Branding

Parimatch, the international betting holding, has today launched a new brand and unveiled Conor McGregor as its ambassador. The mixed martial arts (MMA) superstar has signed a two-year personal endorsement deal with...

Marketing
The German Football Association expands partnership with Bwin

The German Football Association (DFB) is expanding its existing partnership with the leading German sports betting provider bwin. In the future, the cooperation will include advertising rights for the DFB and the national...

Marketing
Betsson’s StarCasinò sponsor Italian basketball cup

Lega Basket Serie A and StarCasinò are proud to announce a sponsorship that will bring Lega Basket Serie A and the number one casino in Italy together at the Italian Basketball...

Marketing
Racing Point agree sponsorship deal with SportPesa

Formula 1 team Racing Point is on the verge of sealing a deal with sports betting company SportPesa for the 2019 F1 season. Racing Point, formerly known as Sahara Force...

Marketing
Unibet becomes new partner of RB Leipzig

RB Leipzig launches partnership with UNIBET. UNIBET is a national partner for the Red Bulls and TV-relevant advertising  (Cam Carpets, LED video band backdrops) and on the digital platforms of the association (social media, website) to be...

Marketing
MoPlay sign multi-year betting partnership with Hertha Berlin

MoPlay is the new official sportsbook partner of Hertha BSC. The long-term partnership was brokered by Lagardère Sports. MoPlay is a revolutionary new mobile sportsbook brand that has recently entered...

Marketing
Svenska Spel extend partnership with Swedish Ice Hockey

Svenska Spel extends the collaboration with the Swedish Ice Hockey Association until 2025 with an option for another two years.  Svenska Spel and the Swedish Ice Hockey Association have a...

Marketing
Unibet Official Sponsor of IHF World Championship 2019

Unibet becomes the official sponsor of the 2019 IHF World Championship following an agreement between Kindred Group and the International Handball Federation (IHF). The agreement gives Unibet sponsorship and event...

Marketing
NFL reaches casino sponsorship agreement with Caesars Entertainment

The National Football League today announced they have selected Caesars Entertainment Corporation as the first ever Official Casino Sponsor of the NFL. Beginning with the upcoming 2019 NFL playoffs, this...

Marketing
PokerStars and UFC partner for UFC®

UFC®, the world’s premier mixed martial arts organization and PokerStars, the flagship poker brand of The Stars Group and the largest poker site in the world, today announced a new...

Marketing