Posts From: January 2025

Hard Rock Bet nets Miami Heat partnership

Hard Rock Bet is now a proud partner and official sportsbook of the Miami HEAT, it was announced today. As Florida’s only legal sportsbook, Hard Rock Bet will elevate game days with...

Marketing
ESPN launches ‘responsible gaming campaign’ with Elle Duncan 

ESPN is reinforcing its commitment to educating and protecting its audience as sports betting becomes more mainstream with the launch of “The Talk,” a new campaign aimed at promoting responsible...

Marketing
Pragmatic Play takes pole with sponsorship of MotoGP team Aprilia Racing

Pragmatic Play, a leading content provider to the iGaming industry, has entered the fast lane of motorsport by becoming the main sponsor of MotoGP team Aprilia Racing for the 2025...

Marketing
Betsson extends Boca Juniors partnership

Betsson, the leading Sports Betting and Online Casino operator, and Boca Juniors, Latin America’s best-known international club, are pleased to announce the extension of their successful partnership. Betsson will continue...

Marketing
Superbet lands Brazilian football legend as brand ambassador

Superbet Group started this new year with style in Brazil, announcing football legend Cafu as our latest brand ambassador. Considered as the greatest right-back in the history of Brazilian football...

Marketing
Stake Peru nets official sponsorship of FBC Melgar

FBC Melgar has proudly confirmed Stake as its new Official Sponsor for the 2025 season. This strategic alliance strengthens the club’s commitment to growth and success, marking a significant milestone...

Marketing
Sportsbet.io secures title partnership with World Snooker Tour

Three celebrated events on snooker’s global tour, renowned for their elite fields, will welcome Sportsbet.io as their new title partner for the next two years. The Sportsbet.io Players Championship will run from March 17-23,...

Marketing
Sportingbet secure front-of-shirt sponsorship deal with Brazilian football club Palmeiras 

Palmeiras has officially welcomed Sportingbet as its new sponsor, marking a significant change for the club as it bids farewell to its long-time partner Crefisa. The new sponsorship deal was...

Marketing
Concacaf seeks bids for official betting partner for senior national team and club competitions

Concacaf has launched an invitation process for interested parties to submit offers to become the official betting partner/sponsor of the Confederation’s senior women’s and men’s national team and club competitions...

Marketing
Dafabet extends shirt sponsorship deal with Celtic

Celtic Football Club is pleased to announce a three-year contract extension with front of shirt partner, Dafabet. This will become the longest shirt partnership in the Club’s history, running for...

Marketing