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Marketing

Bally’s signs NBA sports betting partnership

Bally’s Corporation has announced the formation of a multiyear strategic partnership designating Bally’s as an Authorized Sports Betting Operator of...

Marketing
Draftkings and UFC sign multiyear sponsorship deal

DraftKingsand UFC®, the world’s premier mixed martial arts organization, have announced a groundbreaking agreement that marks one of the most...

Marketing
LV BET nets Douglas Costa as new brand ambassador

LV BET has signed Douglas Costa, the Brazilian international midfielder, and UEFA Champions League star, as its Brand Ambassador for...

Marketing
LeoVegas return to TV advertising in new ad campaign

For the first time, LeoVegas is launching a global marketing campaign with a new commercial concept. With this new concept,...

Marketing
Borussia Dortmund expands US reach with BetMGM

BetMGM will become the exclusive Regional U.S. Partner of Borussia Dortmund, the popular German champion soccer club. The partnership features cross-marketing...

Marketing
WynnBet strike partnership with Detroit Pistons

WynnBET is now a proud partner of the Detroit Pistons. As part of the multi-year deal, several new co-branded marketing...

Marketing
Ladbrokes launch new campaign featuring Mark Wahlberg

Australians are about to see even more of Mark Wahlberg on their screens. The Hollywood icon will be unveiled as...

Marketing
Topgolf and BetMGM strike betting partnership

BetMGM and Topgolf Entertainment Group have announced a new partnership centered around an integrated sports betting and entertainment experience. The two...

Marketing
Magnus Carlsen joins Kindred for Online Chess Championship

Kindred Group is sending a team to the very first FIDE Online World Corporate Chess Campionship. The team of four...

Marketing
Codere signs Mexican football sponsorship

Codere has signed a sponsorship agreement with the Monterrey Rayados Football Club, of Mexico’s Liga MX, for the next four...

Marketing