Marketing

McLaren Racing has entered a new multi-year partnership with leading sports betting and entertainment group Entain, which will see the...

LiveScore have signed Cristiano Ronaldo as its Official Global Brand Ambassador. The groundbreaking deal will see the world’s most famous...

Betway and the National Hockey League have signed a new multiyear U.S. partnership, naming Betway an Official Sports Betting Partner...

Dafabet will title sponsor this year’s World Pool Masters, which will take place at Europa Sports Park, Gibraltar from May...

Rugby League World Cup 2021 and The National Lottery have announced an historic partnership that further enhances the tournament’s vision...

The LPGA has signed a multi-year agreement with BetMGM, to become an Official Betting Operator and Partner of the LPGA...

The Memphis Grizzlies and WynnBET have announced the details of their multi-year marketing partnership, the team’s second since legalized sports betting launched...

Foxy Bingo has launched the first in a new range of TV adverts, which will run across prime time national...

Forest Green Rovers is backing a national campaign to end all gambling advertising and sponsorship in football. The “Big Step”...

The latest agreement with the Kindred Group represents the largest sponsor agreement in the club’s 150-year history and will see 32Red continue to sponsor the home and away...