Marketing

Two-time Formula One World Champion is the newest sports personality in Unibet’s global campaign on responsible gambling. The main theme...

Eight LaLiga teams will have to hide or remove their shirt sponsors during the first three matchdays of the season’s...

German Bundesliga side VfL Wolfsburg has renewed its sponsorship deal with Interwetten until the end of the 2023-24 season. This...

LiveScore has announced its title sponsorship of the ‘LiveScore Cup’, with WTA World Number 3 Karolina Pliskova headlining a number...

Svenska Spel has made an early sponsorship payment to the Swedish Handball Association and the Swedish Elite Handball of SEK...

The Rank Group Group which owns current shirt sponsors Magical Vegas, has ‘gifted’ the sponsorship to the charity, Carers Trust,...

ATG has terminated the sponsorship and rights agreements with Hockeyettan ice hockey. The agreements were written over three years, but...

The UK’s largest betting and gaming operators in the regulated sector are set to voluntarily remove all TV and radio...

People’s Postcode Lottery is to sponsor ITV’s prime-time soap Emmerdale from April in its most high profile prime-time TV marketing...

The New York Liberty and FanDuel Group have announced a partnership designating FanDuel as an “Official Partner” of the New...