Posts From: May 2017

Bwin to Become Borussia Dortmund’s New Shirt Sponsors in 4-Year Deal

Borussia Dortmund has announced a new partnership with Bwin . The online gambling operator will be sponsors of the Germans until 2021, for the next four seasons. According to rumors circulated...

Marketing
Sportsbet slammed for featuring Olympic drug cheat in betting ad

The new Australian commercial that features disgraced Canadian sprinter Ben Johnson making light of doping has drawn criticism from the country’s sport minister and prompted its anti-doping agency to lodge...

Marketing
FUN88 becomes Newcastle United shirt sponsor

Far Eastern gaming company FUN88 has become the primary partner of Newcastle United. As part of a three-year agreement, FUN88 will feature proudly on the club’s famous black and white...

Marketing
Everton Signs Record Partnership Deal with SportPesa

Everton Football Club has confirmed a Club-record multi-year sponsorship agreement with gaming giant SportPesa. The new partnership will commence on June 1 and is the most lucrative in the Club’s...

Marketing
Ladbrokes Australia Sponsor PGA

Ladbrokes continues to throw its support behind Australian sport, announcing a three-year deal to become the Official Online Betting Partner of the PGA of Australia. The partnership will see Ladbrokes...

Marketing
888 Launches ‘Taking Back the Game’

Launched on May 11th, the campaign marks the launch of a new creative platform, ‘Taking Back The Game’ – a strapline intended to convey 888poker’s ambition to remove frustrations for...

Marketing
Hayley Turner announced as Matchbook brand ambassador

Matchbook is delighted to confirm the appointment of former leading jockey, Hayley Turner as a brand ambassador. Turner, who enjoyed 15 years in the saddle, will use her wealth of...

Marketing
Monster Casino launches new TV ad campaign in the UK

UK’s fastest growing online casino brand, Monster Casino has launched a TV ad campaign in the UK market with an aim to consolidate its fast growth and capture more market...

Marketing
CrownBet welcomed as Official Wagering Partner of RLWC2017

Rugby League World Cup 2017 (RLWC2017) is pleased to announce CrownBet as its Official Wagering Partner. As Official Wagering Partner, CrownBet will receive key integration via the tournament’s digital and...

Marketing
Ladbrokes extends sponsorship with SPFL

Ladbrokes have extended their multi-million pound sponsorship deal with the SPFL. Ladbrokes have agreed a one-year extension on their current SPFL deal that sees them back the top four tiers. Jim...

Marketing