Posts From: February 2020

DraftKings signs multi-year partnerships with three NBA clubs

DraftKings announces expanded partnerships with three National Basketball Association (NBA) franchises, making DraftKings an official partner of the Boston Celtics, Philadelphia 76ers, and Indiana Pacers. All three partnerships include the...

Marketing
PointsBet and NBA announce multiyear partnership

PointsBet and the National Basketball Association have announced a new multiyear partnership, making PointsBet an Authorized Sports Betting Operator of the NBA.  The partnership marks PointsBet’s first with a professional...

Marketing
Penn National Gaming partners with NASCAR

NASCAR® and Penn Interactive have announced a new multi-year partnership that will make Penn National an authorized gaming operator of NASCAR in the United States. The partnership is Penn National’s...

Marketing
DraftKings partners with XFL American football league

DraftKings Inc. and the XFL announced a new partnership that makes DraftKings an Official Daily Fantasy Sports Partner and an Authorized Gaming Operator of the league. Over the course of...

Marketing
FAI scraps sponsorship deal with SportPesa

The Football Association of Ireland has ended its two-year sponsorship agreement with SportPesa The Betting Control and Licensing Board (BCLB) has refused to renew the company’s Kenya operating due to...

Marketing
Unibet enters historic sponsorship with chess World Champion Magnus Carlsen

Unibet has signed a global sponsorship agreement with the world’s best chess player, Magnus Carlsen, making Unibet Carlsen’s main sponsor in 2020 and 2021. The sponsorship will strengthen Unibet’s position...

Marketing
BetUK.com signs sponsorship deal with QPR

LeoVegas owned sportsbook, BetUK.com, will take over the reins as the club’s official betting partner and shirt sponsor for the remainder of the season. After a group restructure, which sees...

Marketing
MGM Resorts named Official Gaming Partner of the Las Vegas Raiders

MGM Resorts International and the Las Vegas Raiders have announced a new partnership, making MGM Resorts An Official Gaming Partner of the Raiders. MGM Resorts also has been named a...

Marketing
ITV sponsorship opens up new audience for Bingo Buzz

Buzz Bingo, the UK’s largest retail bingo operator, has been announced as the official gaming partner of The Voice UK. The bingo brand has signed an exciting, three-year deal with...

Marketing
theScore strike Betting Partnership with the NBA

theScore has announced that it has become an Authorized Sports Betting Operator of the National Basketball Association in a new multiyear partnership. Effective immediately, theScore will gain access to official...

Marketing