Posts From: January 2021

BetMGM has hired Hockey Hall of Fame member and three-time Stanley Cup champion Chris Chelios to a multi-year deal as a celebrity brand ambassador. BetMGM will partner with the Detroit...

The New Jersey Devils and Prudential Center have signed a multi-year sponsorship deal with PlayUp. PlayUp will become the presenting partner of the Devils newly redesigned PlayUp Studio, the team’s...

Foxy Bingo will launch a year-long TV sponsorship deal of the popular dating show, First Dates, from January 2021.  Running throughout the year on both Channel 4 and E4, the campaign...

The Detroit Red Wings have entered into a strategic multi-year partnership with PointsBet, a premier global sportsbook operator and provider of a market-leading sports wagering app. The partnership, designed to...

Atlético-MG have announced that Betano, the Greek online betting company, will be the new master sponsor of Galo for 2021. Betano has a large sponsorship presence in all markets where...

The Washington Nationals have signed multi-year, exclusive partnership with BetMGM. Key details of the partnership include the opening of a BetMGM Sportsbook connected to Nationals Park and the launch of...

The Drone Racing League (DRL), the global, professional drone racing property, has announced a deal with DraftKings to make the sports technology and entertainment company an Official Sports Betting Partner...

MansionBet have renewed their partnership with Arena Racing Company and Jockey Club Racecourses in their continued support of British racing for 2021. With over 360 races across 60 fixtures at...

PointsBet is now a proud sports betting partner of the Detroit Pistons. The deal gives PointsBet full usage of Detroit Pistons IP, marks, and logos, as well as sponsorship opportunities...

Paddy Power will take the reins as title sponsors of all Live Racing fixtures across the ITV main channel and ITV4 from 1 January, while The Opening Show will be...