Posts From: December 2017

Fruity King provokes outrage with Loose Women advert

An advert comparing Loose Women presenters to ‘pigs in lipstick’ has been banned. The ad for Fruity King Casino used a photo of Stacey Solomon, Linda Robson, Katie Price, Jane...

Marketing
Betsafe walks ‘The Walk’

The Walk of Adversity’ integrated advertising campaign with leading ambassadors to showcase the journey they make to overcome the odds. Known worldwide for premium sponsorships and innovative campaigns, the online...

Marketing
Wplay and the COC signed a commercial alliance

The Colombian Olympic Committee and the sports betting company Wplay presented, this Thursday in Bogota, a commercial alliance for the benefit of both parties, between 2018 and 2020, for a...

Marketing
Betway extend UK snooker championship sponsorship to 2020

World Snooker is delighted to announce that Betway has renewed its title sponsorship of the UK Championship for another three years. Betway has sponsored the Triple Crown tournament every year...

Marketing
Paddy Power ad banned for ‘normalising gambling at work’

Paddy Power ad has been banned by the Advertising Standards Authority for implying that it is acceptable to gamble in the workplace. The TV ad, broadcast in August, depicted a bored casino security...

Marketing
Sky Bet extends English Football League sponsorship deal

Sky Bet and EFL have signed a new five-year headline sponsorship deal, which will take the relationship through to the 2023/24 season. The deal will see more money going to...

Marketing
Plus500 Extends Partnership with Atlético Madrid

Plus500 today announced that it has extended its sponsorship agreement with Spanish soccer team Atlético de Madrid, which will see the UK-based firm remain the La Liga outfit’s front-of-shirt sponsor...

Marketing
The Stars Group reignites #gameon challenge between Kevin Hart and Usain Bolt

The Stars Group Inc. launched the next phase of its PokerStars marketing campaign #GameOn this week, reigniting the poker-based feud between international funny man Kevin Hart and sporting legend Usain...

Marketing
Rock God Ozzy Osbourne Joins MetalCasino.com as Brand Ambassador

Metal Casino has sealed a deal with the ‘Prince of Darkness’, Ozzy Osbourne. The ‘Godfather of Metal’ has signed up with the biggest, boldest and most hardcore online casino on...

Marketing
Sam Twiston-Davies saddles up with Betsafe

Today, online bookmaker Betsafe has announced the signing of Sam Twiston-Davies, adding the leading jockey to its growing roster of sporting talent. The sponsorship will see Twiston-Davies ride in Betsafe...

Marketing