Soccer United Marketing (SUM), the commercial arm of Major League Soccer (MLS), have announced a new multi-year partnership with Polymarket, the world’s largest prediction market, naming the company an Official...
ComeOn Group, a leading international iGaming operator, announced the launch of its most ambitious marketing campaign to date in the Ontario market. The campaign underscores ComeOn Group’s long-term commitment to...
BetMGM, a leading sports betting and iGaming operator, announced today that the company is now an Official Sports Betting Partner of the National Hockey League’s St. Louis Blues. The multi-year...
Betsson, the leading global sports betting operator with a long-standing commitment to padel, has been announced as the title sponsor of Betsson Summer Pro Padel 2026, one of the major...
Bryson DeChambeau has penned an endorsement deal with Kalshi, becoming the first athlete to sign with a prediction market platform. The pact includes a TV commercial, social media posts, live...
PrizePicks, the leading sports entertainment operator in North America, is taking aim at ad fatigue this football postseason with a new commercial starring Marshawn Lynch and Adam Devine. Developed in...
Polymarket announced today that it has been named the official prediction market partner of NHL team the New York Rangers. The professional hockey league became the first major U.S. sports...
Kalshi, the first federally regulated prediction market exchange, and the Chicago Blackhawks today announced a first-of-its-kind brand partnership. The collaboration makes the Chicago Blackhawks the first National Hockey League (NHL)...
World Snooker Tour has confirmed Midnite as its UK betting and casino partner for the 2026 Johnstone’s Paint Masters, while also renewing the agreement for the World Snooker Championship next...
Kalshi has been announced as the inaugural front-of-kit sponsor for all ten teams participating in the upcoming Baller League USA soccer competition. This partnership marks another significant sponsorship agreement for...
