Posts From: February 2022

NHL extends partnership with BetMGM

BetMGM and the National Hockey League announced a multi-year extension of their groundbreaking partnership. The news comes as MGM Resorts, which operates T-Mobile Arena, prepares to host Honda NHL® All-Star...

Marketing
Interwetten agrees NHL partnership for Austria and Germany

The National Hockey League welcomed Interwetten as an Official Partner of the NHL in Austria and Germany. Founded in Vienna, the online sports betting pioneer will leverage its NHL partnership...

Marketing
PokerStars enters F1 with Red Bull Racing

Red Bull Racing is delighted to announce a new, exclusive partnership with leading global online gambling and entertainment brand PokerStars ahead of the 2022 Formula One season. The multi-year partnership,...

Marketing
Svenska Spel extends Swedish football partnership

The Swedish Football Association and Svenska Spel will extend the collaboration for the next seven years. The new agreement until 2028 also includes increased cooperation with joint projects in equality, inclusion...

Marketing
Betsson scores sponsorship deal with Brazil’s Campeonato Pernambuco

The Pernambuco Soccer Federation closed the largest sponsorship in its history with Betsson, a world reference in online gaming and betting. The contract includes the naming rights of the championship, which will...

Marketing
888poker recruits Chris Eubank Jr as ambassador

888poker is delighted to commence its 20th anniversary year with the appointment of former two-time IBO-super middleweight world champion, Chris Eubank Jr, as its new Cultural Ambassador. Currently ranked as the...

Marketing
PointsBet teams up with the NHL Alumni Association

PointsBet Canada has joined the NHL Alumni Association (NHLAA) as their exclusive sports betting partner in Canada and official partner in the United States. The multi-year deal begins immediately and grants PointsBet Canada...

Marketing
PGA TOUR extends betting partnership with FanDuel

The PGA TOUR and FanDuel announced a three-year extension through 2024 to their content and marketing relationship designating FanDuel an Official Betting Operator of the PGA TOUR.  Additionally, the PGA...

Marketing
RB Leipzig sign two-year 888sport partnership

RB Leipzig and 888sport have agreed a partnership which will last until at least 2023 and the partnership will begin at the Bundesliga home match against FSV Mainz 05. 888sport has become an...

Marketing
Buffalo Bills name FanDuel as official sports betting partner

The Buffalo Bills and FanDuel Group announced a multi-year partnership, designating FanDuel as an official mobile sports betting partner of the Buffalo Bills. In addition to the use of official...

Marketing