Paddy Power has hired Droga5 London to run its UK integrated advertising business ahead of the next football season. Michelle Spillane, marketing and brand director UK&I at Paddy Power Betfair said: “We endeavour...
Caesars and Indianapolis Motor Speedway have announced a partnership to make Caesars Sportsbook an Official Sports Betting Partner of the Indy 500 and IMS. The collaboration also makes Caesars Sportsbook...
Caesars Entertainment and the Chicago White Sox today announced a partnership to make Caesars Entertainment the Exclusive Casino Partner and to name Caesars Sportsbook an Official Sports Betting Partner of...
Interwetten continues to expand its football sponsorship portfolio and enters into a long-term regional partnership with Liverpool FC. This was announced by the Reds and the Austrian sports betting provider...
888sport is delighted to announce that it has agreed a new sponsorship agreement with the National Football League to continue as its official sports betting partner in the UK &...
Kindred Group has renewed its investment in ‘Team Talk’, which will see a significant investment as Rangers Charity Foundation continue to develop the programme. Team Talk has already helped numerous...
The Cleveland Browns and Bally’s Interactive signed a long-term partnership that features various fan-focused elements and establishes the gaming leader as an official sports betting partner of the team. Pending...
The Vegas Golden Knights have signed a multi-year jersey entitlement partnership with Circa Las Vegas for Golden Knights jerseys worn during the team’s home games played at T-Mobile Arena. The...
Ladbrokes Australia has launched its first campaign under the creative direction of Accenture Interactive’s The Monkeys, celebrating the launch of its new betting product, Mates Mode. Building on the brand’s...
FanDuel Group, the premier sports gaming destination in the United States, announced today a multi-year partnership renewal to become An Official Sports Betting Partner of the New York Yankees. The...
