Posts From: February 2021

Kindred Group is sending a team to the very first FIDE Online World Corporate Chess Campionship. The team of four includes Kindred employees as well as the World Champion and...

Codere has signed a sponsorship agreement with the Monterrey Rayados Football Club, of Mexico’s Liga MX, for the next four seasons. The company will reach the category of main sponsor...

SV Werder Bremen have announced a new partnership with online bookmaker 188BET for the Asian market. The relationship will see 188BET’s famous logo appear on the club‘s match shirt sleeves from...

Esports Entertainment Group signed a multi-year partnership with the Baltimore Ravens to be the NFL franchise’s esports tournament provider. As part of the multi-year agreement, the Company will operate bi-annual...

PointsBet and the National Hockey League (NHL) have announced a new multiyear strategic partnership, naming PointsBet an Official Sports Betting Partner of the NHL.  “As the sports betting landscape evolves...

Roma have signed an agreement with AYX, Asia’s leading sports data and entertainment company. AYX’s branding will feature across Asian channels during the club’s home games, courtesy of the LED...

DraftKings and the National Football League have reached an agreement to expand their current daily fantasy sports and content partnership to Canada. Previously, the landmark marketing and content deal between DraftKings and...

Betfred have secured the Rugby League “Double” for 2021, with a one-year deal to become title sponsors of the Challenge Cup to add to their long-running partnership with the Super...

American gambling site dedicated to Sportsbook, Casino and Bingo games, has struck a sponsorship deal with Brazil’s Fluminense FC. The sponsorship is for a 12-month period and kicked-off for Fluminense’...

BetMGM will collaborate with the iconic NASCAR team on a variety of marketing and activation assets, including primary sponsorship for select races during the 2021 NASCAR Cup Series, and the...